Leveling the Field: Empowering Small Businesses to Play with the Big Boys

I’ve always rooted for the underdog, whether it’s a sporting event or a local mom and pop business. One of the things that motivates me every day as CEO of Rearden Commerce is seeing our Deem technology in action, enabling small- and mid-size businesses everywhere to compete and realize the benefits of their large, enterprise competitors.

Today we announced Deem is powering the MasterCard Business Network, helping more than 15 million small businesses save time and money by operating smarter. MasterCard selected Deem because the platform offers a complete solution that delivers relevant and personalized experiences to customers, as opposed to a stack of one-size-fits-all ERP and T&E applications that don’t even complete the sale.

Simply put, the Deem Network connects buyers and sellers, regardless of industry. The Deem Network includes Deem at Work and Deem Offers, creating an ecosystem where all buyers are sellers and all sellers are buyers. Deem at Work is our application suite for purchasing goods and services, travel and managing expenses, empowering any company to work more efficiently and buy smarter. Deem Offers allows any company or merchant selling goods and services to deliver branded marketing offers and daily deals to their users.

At the risk of sounding cliché, it’s a win-win: Deem connects all participants on either side of the buying and selling equation. Sellers are exposed to new potential customers and buyers are exposed to a wealth of other products and industries, just by virtue of their participation and access to the Deem Network.

The MasterCard partnership moves us forward, closer to our vision of perfect commerce — helping companies buy what they need, when they need it, at the best prices from the best merchants. Whether buying office supplies, booking airline tickets or making a dinner reservation for a new business prospect, Deem handles all of the capital- and time-draining logistics that keep small business owners up at night. As a result, MasterCard is empowering its 15 million small business owners with increased cash flow and time to focus on building their core business with the best possible customer experience.

Let’s hear it for the underdogs.

 

2 Responses to “Leveling the Field: Empowering Small Businesses to Play with the Big Boys”

1. Song Huang says:

   July 16, 2012 11:48 pm at 11:48 pm

   Ah, priceless.
   Sorry, couldn’t help myself.

   Reply
2. John Yaeger says:

   July 20, 2012 9:51 pm at 9:51 pm

   Well,it’s all good and promising. Hope to read more exciting updates. TY

   Reply