Our team has had the opportunity to sit down recently with many small businesses owners and their employees. We know these workers are constantly strapped for time — but we were looking to understand more about what’s filling their schedules. We recently spoke with a woman who manages multiple parts of a small Bay Area-based biotech company. She wears many hats for the company — marketing and communication, business management, purchasing, and several one-off day-to-day tasks. Her job is a constant balancing act. For her purchasing role, she relies on a series of disparate national and local merchants: an office supply website, a Big Box discounter, travel booking sites, a packaging vendor, a lab product supplier, and more. She then manages her expense reports from an Excel spreadsheet. She would love to organize and integrate the whole process better, to make it less time consuming, but pressing business needs have always gotten in the way. This is one of many similar stories we are hearing: small business employees do anything and everything that’s needed to get the job done and make their companies successful. But, they need help saving time on all the administrative tasks they do — especially in the back-office — so they can get back to serving their customers and building their business.
As I continue to have these conversations, it is reinforced for me that small businesses are the backbone of the American Economy. According to the Small Business Association (SBA), small businesses create two-thirds of net new jobs in the U.S., and over half of all working Americans either own or work for a small business. And as there is still tremendous ongoing pressure and uncertainty, adversity is nothing new for our small business customers. And they, along with their employees, are stretching themselves to the limit as they look to grow their businesses with hard work and dedication. In talking to small business folks, this small business balancing act definitely comes to life for me. I know technology can help small businesses manage some of this burden — which is why we’re working so hard to make Deem at Work a time- and money-saving solution for small businesses.
I’m excited to be attending this week’s San Francisco Small Businesses Week, recognizing the “Heroes of Our Economy” and celebrating the contributions small businesses make to our cities and towns. Small businesses are coming together to collaborate, join forces and inspire each other — finding ways to not only survive but to thrive. Team Deem is participating in the conference and talking with small business owners about their views on business productivity. (Watch this space for more results of these conversations.) We’re also inviting small businesses to try Deem at Work, which gives them big business buying power. We believe it will help make the jobs of small businesses a little bit easier.
Let’s do what we can to support small businesses, and help them thrive. And if you are also at the San Francisco Small Business Week conference, please come talk with us about your business at our booth in the Expo!
Randy Reynolds is a small business champion and Vice President, Product Management at Rearden Commerce.